Follow-up automation that wins back quiet leads
Follow up automatically in Instagram, Messenger and WhatsApp DMs. Alto checks in when people go quiet, reacts to what they tap and click, hands replies to your AI or your team, and stops once they book.
- 1Send the worksheetRight awaySent
- 2Check inIf they haven’t repliedSent
- 3Share the booking linkIf they tap “Book a call”Sent
- 4Add to Next monthIf they tap “Not yet”Skipped
- 5Last check-inIf they haven’t repliedStopped
Here’s your pricing worksheet, Maya ✏️
Price your first packageWorksheet · 3 pagesLater that day
Did the worksheet help? We can price your package together on a quick call.
Book a callNot yetBook a call
Pick a time that suits you 📅
Pricing call20 min · CalendlyCall booked · follow-ups stopped
How follow-up automation works. Write the check-ins once. Alto picks the right one.
Add the messages you’d send yourself: a nudge for someone who’s gone quiet, a reminder about a link, a question with buttons like “Book a call” and “Not yet.” Each answer can lead to its own next message.
Pick your follow-up in a comment, Story, Live or keyword campaign, and it begins once that campaign’s DM goes out. Your AI agent can start it too, when a chat reaches its goal.
Alto skips any check-in that no longer fits, like a nudge for someone who already replied. Once they book a call or reply STOP, their follow-ups end.
- 1Right awayHere’s your pricing worksheet ✏️Price your first package
- 2Later that dayOnly if they haven’t repliedDid the worksheet help? We can price it together on a quick call.
- Only people who tapped “Book a call”Pick a time that suits you 📅Pricing call
- Only people who tapped “Not yet”Add to list · Next month
Follow-up messages on Instagram, Messenger and WhatsApp. Right in the chat they started.
Instagram DM follow-ups
Check in after a comment, Story reply or keyword DM. A follow-up can carry photos, video, voice notes and buttons, or share one of your own Reels right in the chat.
Messenger follow-ups for your Page
People who comment on your Page’s posts and ads, or message your Page, get their check-ins in Messenger, with buttons that send each answer somewhere different.
WhatsApp follow-up messages
When someone messages your business on WhatsApp, follow up in the same chat with a photo, a voice note you recorded or a link they can tap.

Here’s your pricing worksheet, Riley ✏️
Price your first packageWorksheet · 3 pagesNot opened it yet? Start with this Reel 👇

ok that made it click, opening it now 🙌
When they write back, you’re ready. Your AI and your team pick it up.
Did the worksheet help, Alex? We can price your first package together on a quick call.
Book a callNot yetIs the call free? I’ve only got two clients so far 😅
It is! 20 minutes, no pitch. Tap Book a call whenever you’re ready 📅
Leah joined the conversation
Hi Alex, it’s Leah from Imani’s team 👋 Thursday afternoon is wide open.
Book a call
- CommentedPRICING · Pricing Reel
- Entered via campaignComment to DM
- Tapped a buttonBook a call
Your AI answers between check-ins
A question like “is the call free?” gets an answer in your voice, and a check-in meant for people who went quiet is skipped.
Your team sees who’s in a follow-up
The inbox shows which follow-up each person is in. A teammate can join the chat or stop the follow-ups for that one person.
Their contact keeps the whole story
Button taps, link clicks and the lists they join stay on their contact, so anyone can pick up where the follow-up left off.
Follow-up automation FAQs
Have something else in mind?
Talk to the Alto team.
What is follow-up automation?
It sends your next message for you when a conversation goes quiet. You write a few check-ins once, and Alto sends each one when it fits, skips the ones that no longer apply and stops when the person books or asks you to stop.
How do I set up automated follow-ups?
Write your check-ins in Alto as a follow-up sequence and publish it. Then switch it on in a campaign, so everyone who gets that campaign’s DM joins it. The Alto assistant can also draft the sequence for you to review.
What can a follow-up message include?
Text, photos, video, voice notes, links and buttons people can tap. On Instagram and Facebook, a follow-up can also share one of your own posts or Reels.
What happens when someone replies to a follow-up?
Their reply lands in your Alto inbox, where your AI agent can answer it in your voice or a teammate can take over. Check-ins meant for people who went quiet are skipped, and you can stop the follow-ups for one person at any time.
Does it stop following up when someone books?
Yes. When someone books through your connected Calendly or Cal.com, Alto ends their follow-ups. If someone replies STOP or unsubscribe, every automated message to them stops too, and your team can still reply by hand.
Can follow-ups change based on what people tap?
Yes. Add buttons like “Book a call” and “Not yet,” and each choice can lead to its own next message. A tap can also add the person to a list or start a different follow-up.
Which campaigns can start a follow-up?
Any Alto campaign: comment-to-DM, Story replies, Story mentions, Lives and keyword DMs. A button in your first DM can start one too, and so can your AI agent when a conversation reaches its goal.
Will automated follow-ups feel spammy?
Not if you keep them helpful. Alto only follows up with people who reached out to you first, each person goes through a follow-up once, and check-ins that no longer fit are skipped. Give every message something new, like a tip, a time or an offer.
Can AI write my follow-ups?
You write the check-ins, so every follow-up says exactly what you want. The Alto assistant can draft them for you to edit first, and when people reply, your AI agent can answer them in your voice.
Is there a free plan?
Yes. Alto’s Free plan covers comment-to-DM and keyword campaigns. Follow-up sequences, with their check-ins, buttons and AI replies, are part of Pro and aren’t included in the one-time UNLIMITED package.
