Comment-to-DM lead magnet
People comment a keyword, get your freebie by DM, and their email lands on your list.
When someone asks for your freebie, Alto asks for their email in the same chat, sends what you promised and adds them to Kit, Klaviyo, Beehiiv or Flodesk.

They ask
End a Reel, post or Story with one word: “Comment GUIDE and I’ll send it to you.” Alto replies under the comment and opens a DM with a button. People can also reply to your Story, say the word during a Live or send it straight to your DMs.
Powered by Comment-to-DM, Story-to-DM and DM Automation
The email
Before the link, Alto asks for an email in the same chat, then sends what you promised. The sign-up happens inside a conversation they started, so it feels like a favour, not a pop-up.
Powered by DM Automation
Your list
Each new subscriber goes to Kit, Klaviyo, Beehiiv or Flodesk, with the tag, segment or automation you choose, so your welcome emails start without an export. Alto keeps the contact too, with their email and the conversation.
Powered by Social CRM
The nudge
Busy evenings happen. If someone hasn’t tapped the link, Alto sends one short reminder later, so a freebie they asked for doesn’t go to waste.
Powered by Follow-Up Automation
What works
Alto counts the emails each campaign collects and the subscribers and link clicks each post brings in, so you know which Reel to make next.
People comment a keyword, get your freebie by DM, and their email lands on your list.
People reply to your Story, get your freebie by DM, and their email lands on your list.
People comment on your teaser, join your waitlist by DM, and their email lands in Klaviyo for launch day.
New subscribers, with the tag or sequence you pick.
Added to the list your welcome flow starts from.
Subscribed to your newsletter, with an automation if you use one.
Added as a subscriber, into the segment or workflow you choose.
Every new contact as a trigger, for any other tool you use.
Have something else in mind?
Talk to the Alto team.
Only from people who choose to give them to you. Alto never scrapes or looks up email addresses. It asks in a DM after someone has asked for your freebie, and they decide whether to share it.
Pick a post and a keyword, write what Alto should send and turn on the email ask. When someone comments the keyword, Alto replies, opens a DM, asks for their email and sends your freebie. A ready-made template sets most of it up for you.
No, and that’s on purpose. Alto asks, gives one gentle second nudge if they skip it, and then sends the freebie anyway. The people who join your list want to be there, and nobody feels tricked.
Kit, Klaviyo, Beehiiv and Flodesk. New subscribers go straight to your list, tag, segment or automation. For any other tool, Zapier passes each new contact on.
No. People can also reply to your Instagram Story, comment your keyword during an Instagram Live, or send it in a DM on Instagram, Facebook, TikTok or WhatsApp. Comments on Facebook posts and ads work too.
Yes. You connect with Meta’s official sign-in, never your password, and Alto only messages people who asked first by commenting, replying or messaging you. Anyone who replies STOP stops hearing from it.
Alto sends one friendly reminder if the link hasn’t been tapped, then leaves it there. On Pro, a follow-up sequence or your AI agent can keep the conversation going.
Yes. Everything on this page runs on the Free plan for Instagram and Facebook, including the email ask and sending subscribers to your email tool. Paid plans connect TikTok and WhatsApp, and Pro adds lists and exports in Alto, follow-up sequences and AI agents.