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DM keyword auto-reply template

Tell people to DM you a word in a Reel, a podcast or a video. Alto answers everyone who sends it with your freebie and adds their email to your list.

Best for
Creators & coaches
Runs on
InstagramFacebookTikTokWhatsApp
Built on
DM → DM
Works with
KitKlaviyoBeehiivFlodesk

How it works. One word in your content. Alto answers every DM.

  1. Say the word in your content

    Ask people to DM you a keyword like SEEDS in a Reel, a Story, a podcast or a video.

  2. Alto answers the DM

    Everyone who sends the word gets your reply, with a way to claim the freebie.

  3. You get their email

    Alto asks for it before the freebie goes out, then adds it to Kit, Klaviyo, Beehiiv or Flodesk.

  4. Wherever they message you

    The same word works on Instagram, Facebook, TikTok and WhatsApp.

Every message, ready to copy. Pick a tone. Swap the brackets for yours.

  1. Call to action

    In your Reel, podcast or video

    Send me a DM with the word [KEYWORD] and I’ll send you my [freebie].

  2. Opening DM

    When they send the word

    Hi! So glad you messaged 😊 Tap below and I’ll send the [freebie] over.

    ButtonSend it over

  3. Email ask

    Before the freebie

    Before I send it, what’s the best email for you? That’s where my [what you send] goes out.

  4. Delivery

    With your link

    Thank you! Here’s your [freebie]. I hope it helps 👇

    ButtonRead it now

  5. Follow-up

    If the link isn’t opened

    Just checking the [freebie] reached you. It’s waiting above whenever you’re ready.

Make it yours. Pick the word, then say it everywhere.

  • A word that’s easy to hear

    People hear it in a podcast or a voiceover, so choose one they can’t mishear or misspell.

    • SEEDS
    • PLAN
    • START
    • PODCAST
  • Say it wherever you show up

    One word works in Reels, Stories, YouTube videos, podcast episodes and your bio.

    • Reels
    • Stories
    • YouTube
    • Podcast
  • Send subscribers to your list

    New emails land in the tool you already use for your newsletter.

    • KitKit
    • KlaviyoKlaviyo
    • BeehiivBeehiiv
    • FlodeskFlodesk
  • What to watch

    Sends, link clicks and emails collected show for each campaign, so you know which content brings people in.

    • Total sends
    • Link clicks
    • Emails collected

DM keyword auto-reply FAQs

Have something else in mind?
Talk to the Alto team.

How do I auto-reply when someone DMs me a keyword?

Set up this template with your word. Whenever someone sends it to you on Instagram, Facebook, TikTok or WhatsApp, Alto replies with your messages and the freebie.

Why use a DM keyword instead of comments?

A keyword DM works where comments can’t: podcasts, YouTube videos, Stories and talks. People can message you from wherever they heard the word.

Can I use the same keyword on every channel?

Yes. Use the same word on each account you connect, so your call to action is the same wherever people find you.

Which plan do I need?

Instagram and Facebook run on Alto’s Free plan, email ask included. Connecting TikTok or WhatsApp needs a paid plan.

Is it safe for my account?

Yes. Each account connects through the platform’s official sign-in, and Alto only replies to people who messaged you first.

More templates. Workflows that pair well with this one.

Grow your list

Comment-to-DM lead magnet

People comment a keyword, get your freebie by DM, and their email lands on your list.

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Giveaway entries

Everyone who comments gets a DM confirming their entry, and lands on one list you can pick a winner from.

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Sell

Discount code delivery

Shoppers comment for a code, and Alto sends it by DM with a link to your shop.

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