Comment-to-DM lead magnet
People comment a keyword, get your freebie by DM, and their email lands on your list.
Everyone who comments on your giveaway gets a DM confirming their entry. Alto asks them to follow and share their email, and keeps every entrant on one list.

skeplowhoney 🎁 Win our autumn hamper! Comment below to enter. Winner picked Friday.
maya.lnow
Count me in! 🍯
skeplowhoney
You’re in! We’ve sent you a DM 🎁
Thanks for entering our giveaway! Tap below to confirm your entry.
One more step: follow us so you don’t miss the winner announcement.
Maya followed you
And your email, so we can get in touch if you win?
maya@example.com
You’re entered! We’ll announce the winner on Friday 🍯
Any comment on the giveaway post counts, so entering couldn’t be easier.
A reply under the comment and a DM tell them they’re in.
Ask for a follow on Instagram and an email, so you can reach the winner and everyone else after the draw.
Entrants land on a giveaway list in Alto, ready to export when it’s time to draw.
In your giveaway post
Win our [prize]! Comment below to enter, and we’ll confirm your entry by DM 🎁
Comment to enter. Winner picked [date].
It’s giveaway time 🎉 Comment below for a chance to win our [prize]!
Under their comment
You’re in! We’ve sent you a DM 🎁
Entered ✨ Check your DMs
Good luck! Your entry’s in your DMs 🎉
First DM, with a button
Thanks for entering our giveaway! Tap below to confirm your entry.
ButtonConfirm my entry
Confirm your entry for the [prize].
ButtonConfirm
Ooh, you’re nearly in 🎉 Tap below to lock in your entry!
ButtonLock it in
Before the email
One more step: follow us so you don’t miss the winner announcement.
Follow us to complete your entry.
Almost there! Follow us and you’re officially in 🎉
So you can reach the winner
And your email, so we can get in touch if you win?
What’s your email? We’ll use it to contact the winner.
Last thing: drop your email so we can tell you if you’ve won ✨
With a link to your shop
You’re entered! We’ll announce the winner on [date]. Have a look around while you wait 👇
ButtonVisit the shop
Entry confirmed. Winner announced [date].
ButtonShop now
That’s it, you’re in! 🎉 Fingers crossed for [date].
ButtonBrowse the shop
Give away what you sell, so the people who enter are people who’d buy it.
Any comment counts. The follow and email asks happen in the DM, not in a long list of rules.
Give every giveaway its own list, so drawing a winner and thanking everyone afterwards is easy.
New follows, emails collected and DMs sent show for each campaign, so you can see what the giveaway brought in.
Have something else in mind?
Talk to the Alto team.
Run this template on your giveaway post with any comment as the trigger. Every entrant gets a DM confirming their entry, without you replying by hand.
Yes. Alto asks for an email in the DM and keeps it with the entrant on your giveaway list.
Confirm they’re in, say when you’ll announce the winner and give them something to do next, like browsing your shop. The messages above cover all three.
Export your giveaway list from Contacts and draw the winner your usual way.
The comment replies, DMs, follow ask and email ask run on Alto’s Free plan. Keeping entrants on a list and exporting it needs Pro.
People comment a keyword, get your freebie by DM, and their email lands on your list.
Say “DM me a word” in a Reel, podcast or video, and Alto sends the freebie and collects the email.
Shoppers comment for a code, and Alto sends it by DM with a link to your shop.